As a business owner, you have many channels to spread the word about your business.
Twitter, Facebook, Pinterest, Instagram, Blogging, LinkedIn, Google+…and the list goes on. But there’s one that separates itself from the rest:
When it comes to getting your customers and prospects to know, like, and trust you, there’s nothing that compares to a quality webinar.
Why? Webinars provide an interactive experience that gives you an opportunity to connect with your audience in a personal way (for example, you can answer audience questions in real-time). Because most customers view webinars as a live event, they are the closest comparison to actual face-to-face interaction.
There are simply too many great ways to use your recordings to let them just float off into the cloud. Like what for example? You can…
Give them to registerees who are unable to attend your event
Post them on Youtube and Facebook for additional exposure
Provide them to attendees who may need to review the content
Promote them in email campaigns to future subscribers
Leverage them as giveaways to generate opt-ins
Embed them on your site for long-tail SEO and traffic generation
…just to name a few.
BUT let’s not forget why webinars have risen to such popularity in the first place.
It’s because they’re LIVE!
The live aspect of webinars is what drives value, attendance, and urgency. It’s what maximizes lead generation and sales! People who attend a live event are far more engaged, watch longer, and are more likely to act than those who simply watch (and sometimes fast-forward through) a recording.
So we didn’t cover BBQ recipes but we did cover a lot. We ran through all of the amazing features of MB, learned why the word practice is important to hosting great webinars and covered tips and tricks for success!
Here is a link to watch the recording of the webinar:
Watch and make sure to take advantage of our special offer at the end!